The University Professional and Continuing Education Association (UPCEA), the leading association for universities engaged in professional, continuing and online learning, has announced the winners of the 2012 Marketing Awards. University College (UC) of Syracuse University was awarded two gold medals in the competition.
In the television category, UC’s marketing department was awarded a gold medal for its current 30-second commercial. Produced by Solon Quinn Productions, the ad reinforces UC’s belief that “it’s never too late to graduate.” Monica Brown ’09 was a part-time student who earned a bachelor’s degree from Syracuse University at age 45. “As soon as I graduated, I was offered a promotion at work. Completing my degree was a significant factor,” Brown says.
“We believe that a college degree is worth pursuing at any age, no matter what a person’s goals are,” says Bea González, dean of University College.
The sixth issue of Stone Canoe: A Journal of Arts, Literature and Social Commentary won gold in the category of annual/anniversary report magazine. The journal is published annually by UC. Stone Canoe showcases the work of a diverse mix of emerging and well-established artists and writers with connections to Upstate New York.
UPCEA’s Marketing, Enrollment and Student Services Network sponsors the annual competition to recognize the best marketing practices and promotional pieces in the field of professional, continuing and online education. The entries are reviewed by a panel of marketing, communication and design professionals. The award winners will be recognized and celebrated at UPCEA’s 21st Annual Marketing Conference, held in New Orleans Nov. 6-8.